Case Study Assignments (“Student’s Choice”)
Discounters like Costco, Target, and Sam’s Club have become very trendy places for the middle and upper income demographic to shop. 4. Frugality has become an acceptable social norm. Many of us are frugal with our own discretionary income. We often spend money less cautiously when it falls into the category of 5. Rituals (gifts, visiting friends, holidays, events etc.) Michigan is an extremely diverse state!
their products in exchange for free merchandise or compensation for people using your “code” to order online. 53. Who will be first to launch driverless cars, Google or Uber (or someone else?) 54. Other – feel free to find a topic outside of these 50 above. Check with your instructor if you aren’t sure if you are on track to research a consumer behavior topic