The topic for the Research Proposal is Customer satisfaction as an effective tool to improve facilities management in Abu Dhabi: An study based on Department of culture and tourism, UAE The Research proposal should propose to highlight the importance of customer satisfaction to improve the facility management in Abu Dhabi on various service provisions like energy saving, waste management, health and safety management, building maintenance, minimizing risk In spite of strategic approaches, advanced technologies, strategic marketing everything fails when there are no effective tools in customer satisfaction. The organization needs to be focused on Customer-centric and customer experience exceeds expectations. Customer satisfaction is a powerful driving force in any organization. The key aspects that contribute to customer satisfaction in facility management are 1. Performance – effective performance and planning is required 2. Features – understanding every concept of business, know the loopholes and overcoming hurdles 3. Reliability – Consistency in performance, setting up matrices and standards 4. Comfortability – Taking ownership and creating comfort and safe environment for the customer 5. Durability – Every customer looks at sustainable existence, taking ownership of responsibility 6. Serviceability – Competency and courtesy are key tools to be used for customer satisfaction. 7. Quality – Emphasis on the perceived quality of satisfaction and feedback to the customer is the key importance to customer satisfaction. With an appropriate overview of the organization selected and how the study will be beneficial to enhance the facilities management for seamless customer satisfaction The proposed Aim of the study and the objectives should be logical, feasible and achievable in three years study period The study should clearly highlight the anticipated implications and scope of the study in the UAE, especially to Abu Dhabi facility management Should have Literature Review with in-text citations, with clear indications of the proposed Research method, and Research Design References in APA format and a tentative timeline for 3 years doctorate program Please follow the research guidelines attached as in the file. The proposal has to be in APA format though it is specified in the attachment as Harvard Indicative content for the research proposal is specified in the proposal guidelines attached No plagiarism, Grammar check, and Spellcheck important
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