Management Topic: Ecommerce Seller.
This is a new startup venture, not an existing one or one that is expanding. Do not use a business created in a previous class. You may not use papers (or any part of a paper) submitted in another class. Make up the business, the location, the client base, and the product or service. Do not use any real company. You may review a real company’s website for ideas, but the basis of this paper should be your own ideas. Your opening sentence should begin with something like this: “The new business venture that I will evaluate is ……………..” Expect that your business will be opened in this coming year, not one that opened 10 years ago. Your introduction should include a description of your company and any details that are important to the reader. The description of your company should be a couple of paragraphs with a summary of the business. The other details can be discussed when you are reviewing each of the SWOT elements. The final goal of this paper is to prepare a SWOT analysis of your new venture company. Make sure you have at least two other sources (other than the text) to supplement your work. The paper should include a Title Page and a Reference Page (no abstract is required):
1 –A description of E-COMMERCE RESELLER (have a clear Introduction). The opening sentence should begin with something like this: “The new business venture that I will evaluate is the E-commerce Reseller”. Make up the BUSINESS, the LOCATION, the CLIENT BASE, and the PRODUCT or SERVICE. Do not use any real company. You may review a real company’s website for ideas, but the basis of this paper should be your own ideas.
2 – Make sure you have included the actual SWOT analysis quad chart (embedded within your paper) listing the strengths, weaknesses, threats, and opportunities. A thorough explanation of what you have learned from the analysis, further defining the strengths, weaknesses, opportunities, and threats
3 – Be sure to include monetary information. For instance, you have to purchase equipment (dryers, chairs, etc) and you have to rent space (or buy space). What is the monthly rent or mortgage payment and how easily will that be earned each month? Include all other costs also (payroll, supplies, advertising, etc). Where will the startup money come from? 4 – An EVALUATION – based on what you have learned, will you continue your business venture? Be sure to answer that question at the close of your paper.