For this assignment, you will submit a 15–20 slide PowerPoint presentation. Remember you are to create a professional-looking presentation with visual appeal and professional formatting. Your presentation should include: • Slides of general information about your chosen company.( the chosen company is Patagonia) • Slides for each of the four Ps: Product, Price, Place, and Promotion. Each “P” should include key points of their marketing actions, strategies, and key concepts as it relates to each “P.” • Slides noting your integrated marketing program analysis of the company. • Slides noting your analysis of their marketing strategies to business success. • Slides noting your analysis of marketing to sales plan success. The slides should include talking points in the notes area of each slide to expand on your bulleted items and any highlighted concepts. Cite all sources using APA formatting.
Back