Describe the best practices in crafting articles, e-books, and white papers and explain how different real-life organizations use these tools. The expert, Please note: — The presentation will consist of your major findings, analysis, and recommendations in a concise presentation of 15 slides (minimum). An agenda, executive summary, and references slides should also be included. — we are discussing the best practices of three types of Content Marketing (e-books, articles and white papers), it is important to reflect in the importance of using social media and how companies can obtain a competitive advantage. There are many channels available such as Facebook, Instagram, LinkedIn, Twitter, YouTube, so. Not every channel is right for every organization, therefore is important to evaluate who is the target market and deeply understand the social media platform. Most important that selecting the channels is the creation of the content. Companies can use videos, images, newsletters, articles, e-books, white papers. Etc. For the purpose of this PowerPoint Presentation, We should discuss the best practices of them: Asses Needs Plan Acquire information Organize Design the look and feel Write Illustrate Review, revise and approved Publish How real organizations use these tools? We should provide Industry examples. — we have attached a copy of it. Please read it. It helps you understand and then write a PPT.
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