Task
Students will choose one of the two statements to base their final essay on:
Either:
Using academic literature and current business examples, critically discuss the use of mergers and acquisitions as simply a way of strategically developing knowledge, compared to other internal and external development options.
or:
“The social responsibility of business is to increase profit.” Friedman, 1970 Critically evaluate this statement, using academic literature and current business examples.
General Guidance to students
Structure/Conclusion:
1.The introduction should set out the structure of the essay to come, including definitions of key terms
2.Tell me what you are going to say…
3.The main body of the essay should contain the critical analysis of the topics.
4.You should use academic literature to critically analyse the statement or question of your choice.
a.What does the academic literature say?
b.Does the literature support the statement or question or does it give an alternative view?
c.Identify the literature that agrees and supports each other, but also important to identify those with opposing views.
5.Split the main body into distinct parts or paragraphs and guide the reader through the essay (for example, you can use guiding sentences such as: having looked at the topic of CSR in general, the focus of this essay will now look at the business case for such activities…)
6.Structure the main body of the essay based on the introduction – Tell me what you need to say…
7.The conclusion should recap on the main points of the essay and the critique that has been undertaken – Tell me what you said…
No new materials should be included in the conclusion, it is a summary of the main points of the critical analysis and states, based on the evidence presented, whether there is agreement or disagreement with the statement