1.For the revenue units discuss about the source of income(from where does the company get the money from) and include data from stock exchange and IBS (data about the company)
2.Pestel analysis should be done thoroughly, related to the company chosen.
3. 5 forces analysis should be done for business level strategy(Buyers,suppliers,new entrants, rivalry,substitutes)
4. For Evaluation strategy discuss 5 parts. Arena Vehicles Differentiators Staging Economic logic.
5. For the model of competitive rivalry will send you the lecture cast and transcript