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Market Research Firm

-In this assignment you play the role of a consultancy (market research) company. Consider that ‘Dream dinners’ has outsourced you, and you are paid for preparing a professional report with your advice/decision. Please consider that this should be very close to an actual report with real facts and figures (as much as possible with info. at your hands).Part 1: Int’l Market Analysis and Decision: Market Entry Decision Report.

(a) Competition and market share of/sales of competition ,

(b) Sales (market) potential of the firm for both UK and Japan market (you need to base your revenue budget around this finding for the country chosen).