Your Brief A blog (abbreviated from “web log”) is a website where people publish short items on a continuing basis (UNSW, 2014). A blog can have one author or many. Authors can embed hyperlinks, images, videos and podcasts in the content of a blog post, and can leave a section at the bottom of each post for readers’ comments (UNSW, 2014). For this assessment task, students (individually) contribute ONE blog posts/entries of approximately 800 words
Your Brief
Keep a look out in the mass media (e.g., Fairfax newspapers, News Limited Publications, ABC radio and television, etc.) and trade press (e.g., B&T, Mumbrella, AdNews, etc.) and academic journals (e.g. see Unit Guide, p.10) for relevant marketing issues pertaining to your chosen topics that you will blog on. Collect anything that you think may help to enrich your blog. You can always discard