Assessment Description The purpose of this report is to develop your skills in analysing and evaluating digital marketing strategies & seamlessly integrating them with brick and mortar marketing strategies. Topic: http://www.theiconic.com.au • We need to do the introduction of theiconic.com.au (the iconic is a website categorize in fashion clothing in the internet) 150 words no more. • We need to answer this question : Identify and describe the customers and divide them into three key market segments.( no more than 250 words) • 2 references. 1 academic article/papers. 1 other sources of your choice. 400 words in total.
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